Launch and Promote Services Using Social Media

Launching a product using social media provides multi-media rich global platforms that make it easy for each social network community to share the message and let other people know about Our Application.

Facebook:

The Facebook fan page was built specifically for the book and its main aim was to provide a community site on the largest social networking community on the planet that would engage and then share. To build up the fan base that provided critical mass to share an incentive to “like” the page was achieved by giving away a free Demo.

Twitter:

Sound smart in class

Here’s a fresh statistic to help you impress your network and clients. According to Twitter, Promoted Tweets under 100 characters get +18% engagement, and Promoted Tweets with rich media have +313% engagement +52 re-tweets. #TweetSmarter by punctuating organic activity with concise Promoted Tweets, and don’t be afraid to get creative with rich media to tell your story.

Get more Re-tweets and sales with Flock to Unlock.

 

LinkedIn:

• Make a findable and visually appealing profile.

• Use your LinkedIn profile to showcase everything.

• When you’ve got a profile you’re ready to show the world, strategically connect with others.

• Once you’ve got a valuable network, snoop.

Blog:

Built the Blog which was part of Website.

Email Marketing:

Email marketing is popular with companies for several reasons:

• An exact return on investment can be tracked (“track to basket”) and has proven to be high when done properly. Email marketing is often reported as second only to search marketing as the most effective online marketing tactic.

• Email marketing is significantly cheaper and faster than traditional mail, mainly because of high cost and time required in a traditional mail campaign for producing the artwork, printing, addressing and mailing.

• Advertisers can reach substantial numbers of email subscribers who have opted in (i.e., consented) to receive email communications on subjects of interest to them.

• Almost half of American Internet users check or send email on a typical day, with email blasts that are delivered between 1 am and 5 am local time outperforming those sent at other times in open and click rates.

• If compared to standard email, direct email marketing produces higher response rate and higher average order value for e-commerce businesses.

Banner Ads:

This was a 4 week campaign on Google Ad Words, Facebook Ads and Twitter (Promoted Tweets).

Infographic:

The popularity of the infographics was taken into account and resulted in reviewers and bloggers embedding it in sites. Create the graphic which provides an overview of the Application in one image

Power Point:

Created a Power Point presentation that would not only be used at key note presentations but would also be published on Slide share and spread the brand and buzz.

SMS Marketing:

Creating a Message template on newly promoting application (Using Anchor Tag) to reach more people, before that we need to work on Data Mining to collect mobile numbers.

Summary:

If your business has recently started putting more effort into developing content, participating on social media, or building a stronger reputation on the web in general, you might be wondering how you can get the most out of the time, energy, and other resources you’re spending to connect with more prospects online. You’ve probably also seen a handful of effective marketing campaigns from other brands and companies online that have made you start thinking more about what kind of campaigns you could develop and launch for your own business.

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